Online sales can be very profitable if you learn how to do it the right way. The key is to learn which methods work well and which can actually be automated. One method that is used to market online is called Article Marketing. It is considered one of the best ways to market any product on the internet. The main reason this is true is that it takes time to do and you have to continually generate new articles.
This is time that can be put to good use. When it comes to marketing on the internet the first thing you must do is build a list of subscribers. The reason for this is because your subscribers are most likely buyers and not just what you consider prospects. Another reason you need to build a list is that you are trying to build a long-term relationship with these people and they will in turn purchase from you in the long run.
Your content has to be well written with knowledge in your niche. In fact, do your due diligence on your niche and learn as much as you can because you can use it to help you build sales. Some people outsource all their article writing because they are not a writer in the first place.
Another way to get your content on the internet is to simply build a website that is optimized for the keywords you are trying to rank for. This is a great way to learn multiple ways to get traffic to come to your site and help you build sales as well.
When it comes to getting traffic to your site it only makes sense to use Articles. I know a lot of people say that it is a waste of time to submit articles to directories and such, but nothing could be further from the truth. You have to realize that these are the quickest methods of traffic generation. The good thing about article marketing is that most directories don’t require a reciprocal link or any money to be paid, so the articles seen on them are free.
These will lead people right to your site. The downside is that most directories get 5-10,000 views per month and thousands of other publishers may be trying to take a similar space and the directories will take a big bite out of your traffic.
To get a ton of great content out there take advantage of the many free sites that offer content such as Ezine Articles. This is a great way to get your content out onto the web. The thing to keep in mind here is that you must provide good content and you must submit to the correct category.
Make sure that you follow the rules that they have in place. You want to be the first one to post your article that has your website URL in it. That way the search engines will pick it up and note it. This will begin the process of bringing instant traffic to your site.
Use related keywords as you write your articles. Obviously this is the easiest way to get traffic and you will not be penalized for using relevant keywords.
Don’t be afraid to promote yourself if you have the knowledge that your audience is looking for. If this is obvious you should use it! Just as you would do in your sales letter when promoting your website or product.
Article marketing is a great way to take all the pieces of your site together and begin building traffic. The search engines will pick up on this when they crawl your site. The traffic is instant and targeted. The all-important part is following the rules of the directory of websites and being consistent.
Christian Emil Morterud is the CEO of Fly By Media.